Delays in Shipping & Covid19 Statement

Our design philosophy is rooted in apparel that exudes elegant refinement and casual luxury. Clean lines, soft structure, crisp colour, graphic prints and playful sophistication are the signature of our label.

Our girl is classy and sophisticated with refined personal style and a dash of quirky charm. She is curious about the future and respectful of the past.

She is... EMILY LOVELOCK.

#colourpopsbyemilylovelock

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"The Pyaar Pochette"

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"MORE LOVE" from Emily Lovelock

Emily's Lounge

A selection of joggers and sweatshirts in Emily Lovelock's signature prints. Made in 100% Cotton French Terry.

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