Our design philosophy is rooted in apparel that exudes elegant refinement and casual luxury. Clean lines, soft structure, crisp colour, graphic prints and playful sophistication are the signature of our label.

Our girl is classy and sophisticated with refined personal style and a dash of quirky charm. She is curious about the future and respectful of the past. She is... 
EMILY LOVELOCK.

#colourpopsbyemilylovelock

Headbands and Pochettes made with love in special fabric and our signature prints. Perfect to add a pop of colour to any outfit.

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"The Pyaar Pochette"

Emily Lovelock has partnered with artisans from Rajasthan, India to create a line of exquisite hand embellished accessories.

Variations in the product add to the beauty as each stitch and bead has been hand sown.

We are determined to provide support to these gifted artisans whose livelihoods have beencurrently disrupted.

#supporttosupport

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"MORE LOVE" from Emily Lovelock

Emily Lovelock is a "size inclusive" brand , where we offer plus sizes in certain styles from our collection. 

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